The home of craft British spirits, Two Birds, has launched a new range of premium ready-mixed craft cocktail pouches, pour-fect for unlocking incremental ready-to-drink cocktail sales.
Inspired by tradition and crafted with flavour innovation, these spirited serves are set to quench growing consumer thirst for premium ready-to-pour cocktails. Expertly blending the desire for convenience and cocktail creativity that brings the in-bar experience to the home.
Providing all the flair and flavour without the fuss, while feeding demand for premium on-the-go options, the Two Birds ready-to-pour pouches are available in eight unique flavours: Cuckoo Collins, Cherry Mai Sky, Yellow Hammer, Nestroni, Parrot Punch, Feathertini, Gold Crested Gimlet and the Fan-Tailed Foghorn.
Expertly mixed at the Two Birds artisan distillery in Market Harborough in the Heart of England, the pouches cater to the latest taste trends, incorporating new fruity favourites; apple, cherry and watermelon and reinvented classic cocktails with tasty twists such as the addition of salted caramel to an Espresso Martini, recently highlighted as the nation’s favourite cocktail[i].
Two Birds Head Distiller, Simon Brannon, said: “This exciting range really puts the fun and flavour into ready-to-pour, delivering all the fantastic flavours that Two Birds fans know and love, while providing an opportunity to attract a new younger audience to the category. The vibrant and sustainable packaging is designed to maximise on shelf standout providing eye-catching sales opportunities.”
TWO BIRDS YELLOW HAMMER COCKTAIL
Bold in colour and flavour, Two Birds Yellow Hammer is crafted with advocaat and tropical passion fruit syrup for a party-style cocktail.
TWO BIRDS CUCKOO COLLINS COCKTAIL
Mixed with flavours of the countryside, this London Dry Gin cocktail features sweet elderflower with refreshing hints of apple, lime and cucumber for a Two Birds twist on a Tom Collins.
TWO BIRDS CHERRY MAI SKY COCKTAIL
This smooth Two Birds Spiced Rum cocktail is blended with the tart but sweet flavours of Two Birds Cherry & Almond Vodka for an alluring cocktail that’s very similar to a Mai Tai.
TWO BIRDS NESTRONI COCKTAIL
A classic and refined cocktail that has stood the test of time. The Nestroni cocktail is made with bitters, vermouth Rosso and Two Birds London Dry Gin.
TWO BIRDS PARROT PUNCH COCKTAIL
This luscious fruity sip blends two of Two Birds’ showpiece gins, the Watermelon and Strawberry & Vanilla, for a party punch.
TWO BIRDS FEATHERTINI COCKTAIL
This smooth Two Birds Espresso Vodka and Two Birds Salted Caramel Vodka infused mix is just like an Espresso Martini, but with the added richness of sweet caramel flavours.
TWO BIRDS GOLD CRESTED GIMLET
This classic gin sour features a big kick of tangy lime notes which complement the citrus-led Two Birds London Dry Gin.
TWO BIRDS FAN-TAILED FOGHORN
The Foghorn gin cocktail features big flavours of citrus, lemongrass, and fiery ginger with a juniper undertone. Made with Two Birds Lemongrass Gin, it’s a vibrant update on the classic gin and ginger combination.
All containing a generous serve of Two Birds gin, rum or vodka, each variant delivers a uniqueness of flavour that showcases the cocktail pouches’ true point of difference.
The Two Birds cocktail pouches are available for consumer purchase direct from the British Honey Company website immediately, with wider roll out to retailers from mid-October in four gift box options.
Each gift box pairs two of the vibrant variants, containing four 100ml cocktail pouches, two of each flavour. Two Birds Fan-Tailed Foghorn & Nestroni, Two Birds Cuckoo Collins & Cherry Mai Sky, Two Birds Feathertini & Parrot Punch and Two Birds Yellow Hammer & Gold Crested Gimlet are available mid-October, RRP £24.00.
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