Swedish based company, WellBeMed, launched their WellBeSleep® Shot and WellBeSleep® Bar to the UK food and drinks market this week with Ocado.
The WellBeSleep® products are innovative in format, beautifully packaged and delicious and made for individuals who sometimes experience difficulties falling asleep. WellBeMed is determined to help people make better and healthier choices when it comes to food and drink.
“We wanted to create healthy, well documented products that can help against lifestyle-related health problems. Both WellBeSleep® products were developed with the aim of becoming a recurring part of people’s evening bedtime routines. And using one of nature’s own resources, lemon balm, we were able to create delicious products that help you wind down before bedtime,” says Victoria Lagnevik, Managing Director at WellBeMed.
The WellBeSleep® shots and the WellBeSleep® dark chocolate/oat bar all contain the ingredient of lemon balm which contributes to a better rest. Thirty minutes before you go to sleep it is recommended that you drink or eat the products.
“Our dream was to have our products launch in the UK in 2020, however the Covid-19 pandemic meant this wasn’t possible until now. Having our products stocked with Ocado is a huge achievement for us and we hope this is just the beginning,” says Victoria Lagnevik.
WellBeSleep products are already popular throughout Sweden and the hope is the products will be equally as successful in the United Kingdom. Both products will be available from Ocado from 19th May 2021 costing £1.99 for the WellBeSleep® Shot (60ml) and £1.99 for the WellBeSleep® Bar (32g).